Lean, functional, flexible
Everything you need, nothing you don't. Modular by design so you can adapt quickly and stay agile.
We spent years in the consulting world watching smart teams get squeezed, forced into tools built for enterprises, or stuck duct-taping integrations that never quite held.
Jpetto exists to change that: lean Salesforce-native tools for how small teams actually work, without the bloat, the price tag, or the rigidity.
Everything you need, nothing you don't. Modular by design so you can adapt quickly and stay agile.
No layers of unnecessary complexity. Just clean, intuitive tools that respect your time and your team.
Native to the platform you already trust. Secure, scalable, and built to fit right into your ecosystem.
Designed with practitioners, not process diagrams. Built for the way real teams get work done.

The name comes from Geppetto, the craftsman who brought Pinocchio to life. But here’s the twist: you’re not the puppet.
Pull your own strings.
With Jpetto, you shape your workflows, control your process, and build tools that work the way you work. No one else pulls the strings but you.
Our core principles that guide everything we build.
We don’t build features for the sake of features. Every tool solves a real pain point.
You shouldn’t need an enterprise budget to get enterprise-level capabilities.
One-size-fits-all doesn’t work. Our tools adapt to how you work, not the other way around.
Full control, full ownership. Your data, your decisions, your way.
I’ve been building software and consulting for over a decade, spending most of that time as a Salesforce Solutions Architect. I’ve worked with teams of all sizes, and I kept seeing the same problem: small businesses getting stuck with tools built for enterprises, or cobbling together fragile integrations that broke every other week.
That question, “Why isn’t there a better way?”, became Jpetto. A suite of tools built on Salesforce, designed for how small teams actually work, with the flexibility to grow without outgrowing your budget or your sanity.
Our roadmap is shaped by you: the builders, the doers, and the problem-solvers.
Expanding our suite with tools you’ve requested, including automation, advanced workflows, and deeper customization.
Connecting the tools you already use seamlessly with Jpetto’s ecosystem.
Streamlining processes so you can do more with less friction.
Your feedback drives our development. We build what you need, when you need it.
Trusted across the Salesforce ecosystem












Have a need the industry keeps overlooking, or pricing out of reach? If it’s important to your business, it matters to us. We’re always looking for new ways to help our users work smarter, simpler, and with more control.